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Madonna for H&M
6/08/2006
Hennes & Mauritz AB announced Thursday that it will supply a complete
offstage wardrobe for Madonna and her tour band, dancers and crew
members.
"Aside
from being great fans of Madonna's music and fashion sense, we admire
her ability to always be ahead of the trends in everything she does, We
look forward to seeing how her touring family translates H&M's seasonal
trends to their own personal looks." Margareta van den Bosch, H&B's head
of design, said in a statement.
The collaboration also will include a specially designed Madonna
tracksuit that will be in stores in mid-August and an ad campaign
featuring the singer and her dancers, the company said.
"Partnering up with H&M feels like a perfect fit. We'll all get to
express ourselves in our own individual ways," Madonna said in a
statement. "The dancers and I are excited to go shopping together."
Credit to gainesville